Prankster Punk or PR Planned?
The movie Carrie just came out — just in time for Halloween. Here’s and elaborate PR stunt to get a video to go viral for marketing a related movie.
I’ll consider it performance art, considering the elaborate steps and stages that were taken. Actors on the scene help emphasize the impossible phenomenon but the “real” customers seemed to be in shock.
Click here to go to the article and view the video.
I really like Julianne Moore who plays Carrie’s mother in the film but the clips I’ve seen make me like the original better. The coffee shop prank is pretty convincing.
Therein, I think the ThinkMondo production company was successful in their objective because I’m just one of many re-posting this video — helping it to go viral without even trying.
Happy Halloween!



