Celebrations & Events,  Creative Process,  Film

Prankster Punk or PR Planned?

The movie Carrie just came out — just in time for Halloween. Here’s and elaborate PR stunt to get a video to go viral for marketing a related movie.

I’ll consider it performance art, considering the elaborate steps and stages that were taken. Actors on the scene help emphasize the impossible phenomenon but the “real” customers  seemed to be in shock.

carrie coffee shop video on art is everywhere

Click here to go to the article and view the video.

I really like Julianne Moore who plays Carrie’s mother in the film but the clips I’ve seen make me like the original better. The coffee shop prank is pretty convincing.

Therein, I think the ThinkMondo production company was successful in their objective because I’m just one of many re-posting this video — helping it to go viral without even trying.

Happy Halloween!

I'm an artist, wife and mother of two boys. I started my illustration business, The Occasional Palette over 35 years ago, when my oldest son was an infant. Once my children were in school, I began painting decorative, faux finishes and murals through my second business, Casart, now over 30 years old. My third business, Casart Coverings, is a springboard from my second. Click on the link on the sidebar to see innovative, custom, designer wallcovering, removable and reusable wallpaper and coordinating decor.