Bringing Art to the People
“Night Watch” by Rembrandt, brought to life
The Rijksmuseum in Holland had an idea: Let’s bring the art to the people and then, hopefully, they will come to see more – at the museum. They took one Rembrandt painting from 1642, Night Watch and brought to life the characters in it (aka flash mob style), placed them in a busy mall and the rest you can see for yourself!
What a great business/ marketing tactic and hopefully people went to see more paintings in person. We loved visiting the Rijksmuseum while in Holland.
casart
I'm an artist, wife and mother of two boys. I started my illustration business, The Occasional Palette over 35 years ago, when my oldest son was an infant. Once my children were in school, I began painting decorative, faux finishes and murals through my second business, Casart, now over 30 years old. My third business, Casart Coverings, is a springboard from my second. Click on the link on the sidebar to see innovative, custom, designer wallcovering, removable and reusable wallpaper and coordinating decor.
