- Casart® Coverings, Creative Process, Inspiration, Nature, Opportunities, Slipcovers for Your Walls (casart blog), Uncategorized
Butterflies
I love butterflies, what can I say?! I like that bugs can be beautiful. There’s something odd about that dichotomy. Our casart coverings logo has the transformation of a butterfly from a prickly caterpillar to a beautiful Blue Morpho. It represents the life cycle’s transformation and beauty that can occur everyday, right under our noses. As it happens, butterflies are quite “in” these days in design, from jewelry, plates, lampshades, notecards, cachepots, fabric and even advertisements. View these magazine examples: Wow, I’d like to be able to attend this trade show…Wishful thinking. But here’s something to check out, click over to the Shabby Chic Cottage, where we are giving away…
Feeling Philosophical @ Business
Here are some valuable links to somewhat philosophical takes on the creative process of art business. Learning from these sights can save you a lot of time and money when you’re launching a new business in any field. 1) The method of graphic metaphor as branding: http://www.customercrossroads.com/customercrossroads/2008/03/when-metaphors.html 2) Questions to ask about your audience and creating an audience: http://escapetoinfinity.blogspot.com/2008/12/audience.html 3) Networking on Facebook: http://www.brooklynrail.org/2009/03/artseen/the-art-world-on-facebook-a-primer –I’ve learned this from my sister and business partner, Lindsey, who manages our open-group Facebook page for casart coverings. It is extremely helpful to use this platform to network with others to get your message out and in the process gain free exposure. Plus, it’s way…
